Neon Indian’s new single “Toyota Man” marks a new era as Alan Palomo’s first song in his native language. The track and video touch on both the personal and political experience as an immigrant. It is meant as a piece of political satire that stands in Latin solidarity. Pitchfork has also named “Toyota Man” as the best new track this week!
Alan Palomo explains the meaning behind the spanish-inspired Toyota Man Video:“Toyota Man” was filmed along the road map of what essentially was my path to American citizenship: Monterrey, the Nuevo Laredo border, San Antonio, and finally Austin. The process is a multiple decade commute known by many Latinos and other Americans. Though my music has always been generally apolitical, I realized when recording this song that it was impossible to write biographically (in the rhetorical context of the Trump administration) without being entirely that: political. The story of my family, which before felt commonly American, was suddenly politicized. Recognizing the absurdity of it all, I thought it would be refreshing to address the social narrative around immigration through comedy - nods to Benny Hill, misremembered San Antonio car commercials, and School House Rock. My family and I had a ton of fun making this and I hope it’s equally as fun to watch. Enjoy!”
Stream/Download and watch the Official Music Video below. Be sure to catch him on tour this Winter/Fall as well. Tickets below.
Stay tuned for more from Neon Indian…
